This week’s WordPress and web marketing links.
Writing and formatting in WordPress is pretty easy but not always very intuitive. Ever think of trying Markdown? It’s a way of simplifying your formatting when writing in the text editor. For example, if you normally work in text and type <h2> tags to make a level two headline, in Markdown you’d just type ## before your headline text.
Learn more about Markdown. You’ll need a plugin to take advantage of most Markdown features – Jetpack will do it, but if you’re not already using Jetpack and want something very lightweight try PrettyPress.
A very thorough guide to optimizing images in WordPress for SEO benefits.
And finally – who knew? Weekend blog posts get more social shares! A study from last year showed that for 4,500 blogs tracked, weekend posts made up only 13% of all posts, but got 18% of all shares.


