Online Marketing

This week’s WordPress and web marketing links. If you’re new to Google Analytics and not sure how to use it or even what you should be looking for, here’s a good introduction. See 6 things that Google Analytics can tell you about your WordPress site. Self-hosted WordPress is free! That’s one reason that peaks the […]

This week’s WordPress and web marketing links. For the WordPress newbie – how to save time by bulk-editing page and post details, like Author, category and publication status. Using Mailchimp for your newsletter marketing? Good for you – I am too. Here’s a guide to integrating Mailchimp and your WordPress site, including adding a registration […]

This week’s WordPress and web marketing links. Writing and formatting in WordPress is pretty easy but not always very intuitive. Ever think of trying Markdown? It’s a way of simplifying your formatting when writing in the text editor. For example, if you normally work in text and type <h2> tags to make a level two […]

I read a good post today that reinforces what I tell my WordPress clients – that unless you’re really focusing on creating high-quality content on a regular basis, you’re not using that business website as the marketing weapon that it can be. This article from Inc Magazine about why online content marketing is so important […]